The new festive open-air ice rink at Gloucester Quays was a massive success and helped to send visitor numbers soaring at the rapidly expanding outlet shopping centre and leisure quarter.
More than 36,000 people bought tickets to enjoy the 15 by 30 metre real ice rink in Orchard Square. The ice rink is now closed following its successful run but is set to return again next Christmas and New Year.
The visitor footfall for Gloucester Quays over the Christmas and New Year break also saw a huge increase-up by 13 per cent compared to the same time in 2015.
Total sales at Gloucester Quays were up by 19 per cent and all retail categories reported significant growth.
Gloucester Quays centre manager Matt Bird said: “We are absolutely delighted that the ice rink, Christmas Market and all the other seasonal attractions we have provided at Gloucester Quays have been such an overwhelming success.
“Our theme this year was Experience More Magic and it is clear from the visitor numbers that the many people who came to us from near and far did just that.
“Most importantly, we believe the big visitor attractions at Gloucester Quays have helped to put Gloucester on the map as a thriving shopping and leisure destination and that can only be good for the success of the entire city.
“We have been overwhelmed by the positive feedback from customers and are pleased that we could create such a lively festive destination for them to visit and spend time within.”
He added: “We have some fantastic events planned for all the family to enjoy at Gloucester Quays throughout 2017 and teamed with an expanding retailer mix we are determined to make it our most exciting year so far.”
As well as a the ice rink, Gloucester Quays also staged a colourful and atmospheric Victorian Christmas Market in November-the biggest free entry Christmas Market to take place anywhere in the South West, with more than 250 stalls and producers selling a wide range of fantastic food and drink together with unique handmade gifts, jewellery and much more.
Gloucester Quays also had a very popular Nutcracker Trail in the run up to Christmas with visitors invited to find all ten giant, individually painted, Nutcracker characters located around the shopping outlet.
For more details including future events visit www.gloucesterquays.co.uk